Most of the users will check your landing page once. So you might be wondering why you have to spend money on customizing you Facebook landing page. When people check out your page, this is the first place they see. This is the very reason why it is necessary to have a custom designed landing page for your Facebook fan page. This page is your chance to get people to like or become a fan of your page and to make a customer interested in your business. Small businesses that are not very popular and uses social media to promote their business needs get people to become a fan of their page on their first visit because there is very small possibility that these users won’t visit their page again. This shows that having an interesting landing page that can catch the attention of prospective customers is very important. It should contain interesting information about your business, graphics, and encourage visitors to like your page. Avoid including too much information that might clutter your page and unreadable contents. Once you have this kind of page, encouraging visitors to like your page should be easy.

In order to create a Facebook landing page, you should first create your own fan page. Before you can create a Facebook fan page, you should first have a Facebook account. You can have as many fan pages as you like but you can only have one Facebook profile on your account. Once you login to your account, you should see a ‘Create a Page’ link on the bottom of the page.